Minister of Tourism, Industry and Commerce, Susan Rodrigues, on Wednesday, officially launched the Rupununi Ranchers Rodeo 2026 in Georgetown under the theme “Wild & Bold, Rupununi Stories Unfold.”
Held for the first time in the capital, the launch highlighted the cultural, sporting, and economic significance of this beloved event, which draws thousands of visitors to the Rupununi each year.
The Minister emphasised the rodeo’s role in showcasing Guyana’s heritage, boosting tourism, and creating opportunities for local businesses, accommodation providers, and communities. She also noted the Ministry’s new seat on the Rodeo Committee, reinforcing the government’s commitment to strengthening partnerships and promoting the event nationally and internationally.
Chairman of the Rupununi Livestock Producers Association, Kyle Joseph, in his remarks, highlighted the dedication of ranchers and cowboys for nearly 60 years and spoke about the rodeo’s ability to unite communities while putting the Rupununi on the map as a unique tourism destination.
Through initiatives like the National Tourism Awareness Campaign, the Ministry continues to ensure that every visitor experience reflects the warmth, authenticity, and hospitality of the Rupununi, positioning the Rodeo as not only a cultural celebration but a driver of economic growth for Region 9 and Guyana.
The Rupununi Ranchers Rodeo is scheduled to be held at the Triple R Rodeo Ground, Lethem, from April 3–5, 2026, promising another exciting display of skill, culture, and community pride.
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