Companies are heightening preparations for the Guyana Trade Fair and Exposition (GuyExpo), and applications have been submitted for all 400 booths for the May 12-15, 2016 event.
It is expected that GuyExpo 2016 will focus on a reflection of 50 years of business in keeping with the national celebration of Guyana’s 50th anniversary, hence the theme “50 Years: Guyana means Business – Promoting Enterprise, Driving Productivity.”
Over the years, GuyExpo has served as a launching pad for many successful businesses. This year’s event will be centered on promoting and developing businesses.
GuyExpo Coordinator, Tameca Sukhdeo-Singh, was quoted by the Government Information Agency (GINA) as saying that a majority of the lawn space is already gone. “It’s first come first served for GuyExpo 2016…we so far have at least 200 booths paid and accounted for, but we still have some available,” Sukhdeo-Singh explained.
“We want to go further this year. Since we’re now Ministry of Business, we would like to ensure that Guyexpo offers businesses that help they need to develop,” Sukhdeo-Singh asserted.
In that regard, four workshops will be held with exhibitors to teach them how to transform the theory they’ve learnt in business into the practical.
According to GINA, the social media component will position businesses to market their products over a wider scale which can lead to their development. “We’re looking at workshops that will focus on: how to access financing, to promote businesses through business plans, packaging and promotion and social media and website development,” Sukhdeo-Singh said.
Additionally, the new Guyana Marketing Corporation (GMC) will work along with another local business to assist exhibitors with challenges they face in relation to packaging and product promotion.
Dawn Holder-Alert, Director of Competition and Consumer Affairs Commission outlined that, because it’s Guyana’s jubilee year, the exhibition will reflect it.
“The whole compound should reflect the celebration of a jubilee. We want the exhibitors in their booths to showcase local products, nicely decorated with items that reflect Guyana’s progress over the 50 years,” Holder-Alert said.
The Guyana Police Force, as well as private security firms will address the security needs of the exposition.
A number of countries are onboard including; Argentina, Chile, the United Kingdom, the United States of America, Indonesia, Brazil, Suriname, Trinidad and Tobago, Barbados and St. Lucia.
